The Anti-Planning Hypocrisy
Posted by Joe Strategy on May 7, 2010 in General, Random Acts of Thought
I love to read about people and companies that have succeeded by being unconventional. 37Signals is one such company that has reached the pinnacle of success by doing things their own way. They have millions of users, have made millions of dollars and are revered by the technology community and thought leaders like Seth Godin.
The owners of 37 Signals recently published Rework, a book that outlines their world view of business. Anyone who follows the Company knows that part of their approach/strategy is to be provocative; they embrace the path less traveled and like to turn conventional wisdom on its head. They see value in picking fights with competitors, embracing work/life balance and sadly, they shun planning. Read more